Image - Bob Hoskins (1989)

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  • Release Date: 1st January 1989
  • Asset ID: 800730
  • Synopsis: Bob Hoskins explains the new BP logo of 1989
  • Shotlist: Actor Bob Hoskins walks into shot (black background) looking a bit perturbed. Montage of quick shots showing green things: leaves, caterpillar, money, fields, wine bottle; Jolly Green Giant, celebrities (Hughie, Lorne etc). Bob walks through a green door ('Green Door' is playing on soundtrack) and looks about. More green things; little girls in green walking in a shamrock parade, Green Lantern comic book, pub called The Green Man, green man flashing at pedestrian crossing, front of The Screen on the Green cinema in Islington, with 'Who Framed Roger Rabbit' showing. Bob sits at a table, colouring in a green BP shield with some kind of computer paintbox. He talks of green being the colour of 'go' (traffic light), 'fresh' (apple) and then we see a clip of Kermit the Frog singing “green is the colour of spring” (from “It's Not Easy Being Green”). With the electronic paintbox Bob shows the difference between the old and new BP logos. He talks of BP's colours always being different from competitors: Shell, Burmah, Mobil and Esso service stations and signs. BP service station and how it will look with the new green and yellow fittings. BP logo on letterheads. Clip from 'BP Newsreel' from 1958 showing the last change of logo in 1958. BP trucks from the 1920s or 1930s driving past; car driving off from BP service station in the same era. Stills and archive footage of BP logos on posters and products. Clip from the animated 'Super duper' admiral advert Clip of Jimmy Edwards BP advertisement. More from Bob on how the logo has been refined. Quick montage of alternative BP logos that were explored during the previous year. Clip from 'First' ad. Montage showing Sohio service station, Hitco advanced composites, Purina animal feed, BP minerals, Amoco Australia, Scicon computer software, Britoil, UK Government Shareholding - to illustrate how the company is changing. Shots of space rocket blasting off, view of earth from rocket, Reagan and Gorbachov shaking hands, world leaders, The Beatles, Michael Jackson, Sean Connery and Roger Moore as James Bond - to show how the world has changed. Final shots show the BP service station with the new fittings. Bob says “You might say that BP is getting in shape for the 1990s”. End credits: 'Produced by Government and Public Affairs Department.
  • Production Company: None
  • Licensing Restrictions: Music, External Footage, Graphics, Artiste, Presenter
  • Viewing Restrictions: Public
  • Format: BetaSP_Small
  • Alternative Language Notes: None