- TITLE: On The Move - Move On (BPs Brand Advertising)
- RELEASE DATE: 01/01/1995
- SYNOPSIS: A short programme showing the change in advertising from the big budget adverts of the 1980s to a more personalised style of adverts. Includes behind the scene shots (audio occasionally cuts off).
- BP ASSET ID: 801409
- VIEWING RESTRICTIONS: Public
- LICENSING RESTRICTIONS: None
- PRODUCTION COMPANY: None
- COLOUR: Colour
- ALTERNATIVE LANGUAGE NOTES: None
- FORMAT: Digibeta_Small
- SHOTLIST: Location - Singapore 10:00:00 BP Caption On the move caption with slow mo BP Flag in BG (video in small box). Moves on. Caption 'The next phase in BP's brand advertising' (video now full screen). 10:00:10 Camera crew on pick up truck (probably ten 10 bed. Markings slightly visible - Barang, BJM S395KG, Silverstone sticker). Man with NY navy blue vest. EGRPMENT Camera MCU against Green screen. Fast cutting proceeds (cut against swing up tempo funk) Wedding, Asian lady (late 20s) running with paper. 10:00:21 Red Land Rover drive past Fire in FG South American landscape, very green. GVs wedding on a film set, children are running around, bride (Asian mid twenties, nice). XLS Group (mixed races, sexes mostly young - tour guide) getting onto boat docked in bay. 10:00:33 LS pan and zoom Black (Rover?) car arriving into BP Station camera on JIP partially in shot at end. 10:00:39 Caption 'Mike Rutka Creative Director WB Doner' Interview commences. 10:00:44 LS front off Red Land Rover pulling up, South American male (late 30s) gets out waves at camera. 2 GVs off film crew after this. 10:00:53 Caption 'Richard Jungius Brand Manager BP Oil' Interview commences. 10:00:59 Go Carts (BP Branded) GVs 10:01:03 CA LS isometric BP Garage in humongous (lighting rig more noticeable) studio. 10:01:05 R.Jungius Interview pt. 2. 10:01:09 LS Oriental house, 5-10 people hanging around. 10:01:09 HA MS Oriental bride kisses and hugs mom and dad. 10:01:13 CU Panasonic studio monitor showing bride in B & W. 10:01:18 Caption 'Laurie The International Advertising Manager BP Oil' Interview commences. 10:01:21 BP Shop on station fast zoom and pan R to L to MLS 3 film crew members sat down. 10:01:25 Crew attending to camera tracks or rails (pulley?). GVs Mum and daughter exiting car, LS Bride (white, blonde, Australian?) Flowers soft focus in FG. 10:01:30 More GVs camera crew. 10:01:36 3S Early 30s Mother holding baby son walking with her MS-CU camera tracks. 10:01:40 MS Chinese man (60s-70s) stood lent up against red metallic car, looks L to R CUT opens driver door and has watering can CUT shot off young (8) Asian girl peeking around bottom section off driver door. 10:01:47 Steady / JIP shot MLS bride handing baby other to brunette lady turns CUT. 10:01:49 Girl (10) sat on pick up truck with father. Steady cam. 10:01:51 Pan L to R Fire in FG Red in BG (Land rover in Focus constant). CUT to same image on monitor on film equipment. CUT two firemen putting fire out, slow pan L to R . GVs Film crew filming this continues. 10:02:06 two retired men play chess on bonnet of New York Taxi (Cab). Slow steady cam move in. 10:02:09 2S 2 male Asian men being affixed with flowers ready for wedding by crew member. 10:02:13 2S Male actor drinking water with woman fanning her self looking at him. Long angle - Tree shrub in FG. 10:02:16 PTC Actresses and actors in Singapore stating their names and what version of the advert they are in. GVs harbour follow. 10:03:08 Film crew in war room. Discussing production. 10:03:45 R.Jungius Interview pt. 3. GVs crew affixing BP Panels to BP station, cleaning cars and film crew shooting on BP station. 10:04\_38 GV Actors and crew - Asian bride smile, 2 Asian boys smiling. 10:04:58 Fade to black. END OF TAPE.